on page Seo

On-Page SEO (On-Site SEO) || Unit 3

SEO

Hey guys, I hope you all are following my previous lessons. Here, I will give basic information about the on-page SEO course for beginners. You can get information about on page SEO, the importance of on page SEO, and how to perform on page SEO.

If you have to go through Previous Lessons:
Basic to know about SEO before starting
Starting SEO course

You’ve got a keyword in your hand for which you want to rank.
You may even already have a GREAT piece of content.

Note: Do not try to copy others’ content. Make sure you write your own content. There should be a minimum of 300 words but to rank on google you should have contained more than 1000-1300 words.

Now, its time to optimize your GREAT piece of content for that keyword that you want to rank for.

What is On-Page SEO?

On-Page SEO is a component of SEO that focuses on optimizing elements on your websites, like page speed and keyword density, versus factors outside your website, like backlinks.

Common on-page SEO practices include optimizing title tags, content, internal links, and URLs.

Why On-Page SEO is important?

To rank your content on Google, you also need to optimize your content for:
User experience: Your content should meet the user specification. If user visit your page, they must easily consume your content. It helps to build trust between your future content and visitor on your page.
Bounce Rate and Dwell Time: The more time visitor stays in your page/content the less the bounce rate. There should be less bounce rate.
Search Intent: Make sure your content fulfills the search intent of any users visits your page.
Page loading speed: Speed should be maintained faster so that users do not need to wait for the loading time.
Click-through-rate: The average number of click-throughs per hundred ad impressions, expressed as a percentage is clock through rate.

Now you have to understand the elements of On-Page SEO

Google wants to show their users content that gives them EVERYTHING they want on a single page.

ELEMENTS OF ON-PAGE SEO
– Keywords: As long as you use your keyword naturally a few times, you’re good. 
– Content: To rank your content in Google, your content needs to be Unique, Super valuable, and Optimized for search intent.
– Headings (h1 -h6): The H1 tag is like a mini title tag. This organizes your content structure
– Formatting (bold / italics)
– SEO Title: the top-ranking pages almost all use that exact keyword in their title tag.
– Meta Description: Use Unique, Keyword-Rich Meta Descriptions (for better CTR)
– URL: – Make your URLs short. -Include a keyword in every URL.
– Images (alt tags): give every image on your site a descriptive filename and alt text.
– User Experience (UX): Focus on readability and well-organized sections across all the devices.
– Links (incoming/outgoing): External links to related pages helps Google figure out your page’s topic.
– Page Speed: No one likes slow pages, not even Google.
– Schema: Use Schema markup (where appropriate) to increase CTR.
– Open Graph: Open Graph improves CTR when shared via Social Media.

By optimizing keywords in these given elements better results in Search Engine Result Pages for the given keywords.

I hope this post provides you the basics about on-page SEO. Don’t forget to comment your queries on the following comment box.

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